Recently, the highly anticipated UTECH MEFPU KSA Conference 2026 was held in Riyadh, the capital of Saudi Arabia. As a leading Chinese manufacturer of polyurea materials, Shamu Advanced Material dispatched its core technical and management personnel to the Middle East to participate deeply in this industry event. This not only marks Shamu Advanced Material' first significant appearance in the Middle Eastern market, but also represents a strategic step in our efforts to understand global trends, seek high-end technological cooperation, and actively position ourselves in the Middle Eastern infrastructure market under the "Saudi Vision 2030" .
This conference attracted leading companies and experts from the polyurethane industry chain in the Middle East . Among the many topics, the application of high-performance materials in the hot and arid climate of the Middle East was a focal point. Of particular note was the presentation and keynote speech by global chemical giant Covestro, which highlighted its advanced polyurea technology solutions. Covestro emphasized that polyurea materials, with their near-instantaneous curing, excellent weather resistance, outstanding strength, and seamless film-forming ability, are ideal for addressing the challenges of high temperatures, high UV radiation, and strong corrosion in the Saudi Arabian and Middle Eastern environments, especially suitable for future new cities (such as NEOM), large-scale infrastructure projects, roof waterproofing , and industrial flooring.
During the meeting, representatives from Shamu Advanced Material and Covestro held in-depth discussions on key technical and marketing issues related to polyurea materials in the unique climate of the Middle East, including formulation adaptability, construction process optimization, and long-term durability assurance. This exchange opened a window for potential future technological cooperation and market synergy. After the meeting, representatives from both sides took a group photo and discussed future cooperation prospects.
Through participation in the conference , the Shamu Advanced Material team gained profound insights: driven by "Saudi Vision 2030," the country is undergoing an economic and social transformation centered on a non-oil economy, green building, and mega-infrastructure development. The demand for high-performance, high-durability, and environmentally friendly materials in areas such as building insulation and waterproofing , infrastructure protection, and industrial corrosion prevention is experiencing explosive growth. Polyurea, as a high-end protective and waterproofing material, has enormous market potential.
Looking ahead, Shamu Advanced Material will transform the insights gained from this conference into a driving force for product and technological innovation, actively developing high-performance polyurea solutions better suited to the Middle Eastern environment. We look forward to working with partners in Saudi Arabia and the Middle East to apply advanced and reliable Chinese polyurea technology to this vibrant and opportunity-filled land, contributing our expertise to the grand development under the "Vision 2030".
